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Mexico, 2024

BYD

We created three tailored advertisements for the Chinese automotive brand BYD, specifically designed for the Americas market. From concept development to execution and post-production, the campaign highlighted the performance and features of BYD's latest models.

Set against the stunning landscapes of Mexico, the films captured the brand's exceptional quality and sophistication. The campaign’s launch significantly enhanced BYD's image and influence in the regional market, driving notable increases in social media searches and inquiries for the featured model.

263M

Media exposure

3%

Increase in web traffic

7%

Increase in audience growth

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